Get found by customers nearby.
When people search “near me” or name a town, Google shows a map and a short list of businesses before anything else. Local SEO is how you get into that list, and stay there.
How Google ranks local results
Three things decide who shows up.
Google says its local results are based mainly on relevance, distance and prominence. Here’s what each one means, and what we do about it.
How well your listing matches the search.
We make sure your categories, services and pages say exactly what you do, in the words your customers use.
How far you are from the searcher, or the place they name.
We can’t move your business, but location and service-area pages help you show up for the towns you cover.
How well known and well reviewed you are.
Reviews, mentions and links from around the web all count. We help you build them steadily.
What we do
The groundwork, done properly.
Everything that puts you on the map and keeps you there, set up once and kept tidy.
Google Business Profile
Claimed, verified and filled in properly: categories, services, hours, photos and posts.
Consistent listings
The same name, address and phone number everywhere: Apple Maps, Bing, directories and social profiles.
Location and service pages
Pages for the towns and services you cover, written for people rather than stuffed with keywords.
Local structured data
LocalBusiness schema that tells search engines your address, area, hours and services.
A reviews routine
A simple way to ask happy customers for reviews, and the habit of replying to every one.
Original photos
Real photos of your premises, team and work, taken by us, for your profile and your site.
More than one language
If your customers search in different languages, each version is set up so Google shows the right one.
Tracking
Search Console and Business Profile insights set up, so you can see the calls, direction requests and clicks you get.
Who it’s for
Businesses with a patch.
If your customers come from a particular town or region, whether that’s Rawtenstall, the wider Rossendale Valley or anywhere else, Local SEO is usually the most valuable place to start.
Local SEO FAQ
Good questions.
Do I need a shop or office address?
No. If you visit customers rather than them visiting you, Google lets you hide your address and list the areas you serve instead.
How long does Local SEO take?
The foundations can be in place within a few weeks. Rankings then build over months, as reviews, mentions and activity add up.
Is it a one-off or ongoing?
The setup is a one-off. Reviews, photos and updates work best as a steady habit, which we can look after for you or show you how to keep up.
Do you only work with businesses in Rossendale?
No. We’re based in Rossendale and work with businesses across Lancashire, Greater Manchester and the rest of the UK. Local SEO works the same way anywhere Google Maps does.
Works best with
Turn the click into a customer.
Getting found is half of it. These two make sure people like what they find, wherever they look.